Your Fish. Our Science.

Berkley is the only fishing company that strictly adheres to the scientific process to develop products that give anglers the tools and the confidence to catch more fish. At Berkley, failing to catch fish is what motivates us to keep fishing, keep studying fish and keep figuring out ways to make all our products the best on the market. Because of this commitment, we can confidently say – We’ve done the science. Now you catch the fish.